The Art of Want

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You see these brands everyday, bet you didn't notice these details
11 Logos with hidden messages.
Until WorldWar 2 only 10% wore diamond engagement rings. Today that figure is 84%.
The insane story of how one company pulled off one of the greatest marketing campaigns the world has ever seen
Best Ads of the Month
Nescafe - Recharges your batteries
Have you ever compared the cost of a Baby seat to that of a Condom?
The principle of price relativity
1
Mirrors, Mazes and Meatballs
The Unbelievable Strategies IKEA Uses to Keep You Spending!
11 Pricing Strategies the Best Companies Use
and Print Profits - Part 2
11 Pricing Strategies the Best Companies Use
and Print Profits - Part 1
The Art of Want
The Art of Want
The Art Of Want is a weekly newsletter on super interesting topics in Marketing, Advertising, Psychology and Behavioural Science. Subscribe to dig deeper into why we buy what we buy, why we desire what we desire, basically, the art of 'Want'.
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